Top 5 Business Apps in South Africa for Q4 2022

The fourth quarter of 2022 saw varying performance trends for the top 5 business apps in South Africa on a unified platform. Below, we delve into the weekly downloads, revenue, and active users for each app.

Microsoft Teams started strong with 20.7K downloads in late September, peaking at 25.7K in the week of October 24. However, downloads declined sharply to 3.2K by the end of December. Active users followed a similar trend, starting at 181K and peaking at 213K in late October, before dropping to 130K by the end of the year.

LinkedIn: Jobs & Business News demonstrated consistent revenue generation, fluctuating around $23K to $27K weekly, with a peak of $26.9K in late November. Downloads started at 17.5K, peaking at 22.6K in mid-October, and ended the quarter at 11K. Active users remained relatively stable, hovering around 450K to 470K throughout most of the quarter, with a slight dip to 429K in the final week of December.

Zoom Workplace experienced steady revenue growth from $743 at the end of September to $1.8K by mid-November, before settling around $936 by the end of December. Downloads saw a peak of 20.1K in mid-October but dropped to 5.3K by the last week of December. Active users showed a consistent decline from 379K to 274K over the quarter.

Resume Builder App, CV maker had a notable peak in downloads at 19.5K in late October, which then decreased to 6.2K by the end of December. Active users mirrored this trend, increasing to 77.4K by late October and then dropping to 40.3K by the end of the year.

Adobe Scan: PDF Scanner, OCR maintained a stable revenue stream, averaging around $400 to $450 weekly. Downloads reached a high of 13.3K at the start of the quarter and gradually declined to 4.3K by the end of December. Active users followed a similar pattern, starting at 64.7K and ending at 50.2K.

These insights are based on data from Sensor Tower, where more detailed information can be found. The performance of these apps in Q4 2022 highlights the dynamic nature of the business app market in South Africa.